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17min chapter
Keeping An Eye On Spotify’s Video Ad Strategy
AdExchanger
The Perception of PR and Spotify's Personalization Approach
In this chapter, the hosts discuss the perception of PR and how it has shifted, as well as Spotify's approach to personalization through machine learning and editorial. They highlight the importance of human psychology in personalization and express excitement about applying this approach to podcasts.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode