2. Simple Messaging is Best
Practical Prospecting
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The Fear of Cold Calling as an SDR
Ryan: I would rather be like authentically myself and use this type of creativity as an SDR than when I first was in the SDR role. And what I realized is it made the S DR role way more fun for me because I got to like put my own personality into it. If you're doing any sort of prospecting with your an SDR or not, it's always a good idea to test different messaging, test different templates.
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