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Ep. 6 – Bringing Dharma Into Daily Life with Daniel Aitken
Creativity, Spirituality & Making a Buck with David Nichtern
The Importance of Buddhism in Marketing
Buddhism has been the story of my life in a way, trying to solve that puzzle. I've always brought Buddhism into it. So if you get very good at being able to look from someone else's perspective in the Lojong practice, then you can just do that in marketing. And so you jump into their shoes and then you can come up with a proposition... You know? The Buddhist crowd, even just if you use that metric, there's already a lot of people to talk to.
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