Is Your CPM Right?

If a lot of people are trying to advertise razors, right? And the cost will go up. There's so many factors that will drive that price either up or down. If we have a really concentrated group, like if we just had a shaving channel, then it would be higher priced to advertise to our audience. I think we could have a shaving channel. Because I have to shave almost every day. Which is crazy. Yeah. And I haven't shaved this beard off my face since October 2016. Yes. What do you mean maintenance though? You need to keep it trim and nice. Maintancing your beard. Okay. How could that be taken any other way?