Single Lane Ahead: The Convergence of ABM & Demand
B2B Marketing Exchange
00:00
Can You Centralize Your Marketing on an ABM Platform?
Survey: Which platform do you think you'll centralize? The working thesis being that it didn't make sense to have two leading, the concentric, separate platforms. What we need is a single platform that can encompass both. And 27 % of the audience told us they thought they could do all o their marketing in th future demandiat av m without anavian platform.
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