3min chapter

Acquired cover image

The NFL

Acquired

CHAPTER

What's the Value Creation Value Capture of the NFL?

There's no way you could spend the amount of money it takes to produce a good NFL game without the audience that they have to justify. Even a single Sunday game would bankrupt any startup league to put those kind of production values in. If you're the NFL, if you can go make $44 million by making a game happen, and that doesn't include anything on the field selling tickets or that's revenue just from piping that game to a TV network. So I think the NFL has they're now unbelievably extractive of the networks. And NFL teams are very extractive of communities in the stadium deals.

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