The Official SaaStr Podcast: SaaS | Founders | Investors cover image

SaaStr 616: Secrets to SMB at Scale with Hubspot CEO Yamini Rangan and SaaStr Founder & CEO Jason Lemkin

The Official SaaStr Podcast: SaaS | Founders | Investors

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What's Your Top KPI?

Net revenue retention is the single North Star metric for SaaS company, even beyond revenue growth. It means that you are retaining your customers because the underlying metric is customer dollar retention. And we hope that by building crafted solutions that are powerful at the same time, easy to use our customers that start with one hub. Then see the value of another hub or another hub. We've been able to show that value for customers so that they retain better.

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