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Episode 40: Activision Blizzard

Acquired

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Overwatch's Success in Esports

There's incredible staying power in what people care about. Even though Overwatch has sold quite well they're really only 1.9% of the monthly esports hours viewed on twitch which incredibly is exactly the same percentage as Starcraft 2 like that. Seven year old League of Legends still commands 23.3% of the viewing hours and and Dota 2 has 32.2%. With World of Warcraft Blizzard really brought this new approach to the video game market where it's not about just publishing a piece of software people buying it.

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