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From Free Work to Global Productized Service & Making the Perfect Video Ad: Nick Lange (#96)

The Shopify Growth Show

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The Rolling Thunder

I found myself, let's call it four years ago, absolutely burned out because it was very hard to scale and nurture past a certain point. When I couldn't touch a project, when I couldn't put enough time into reviewing deliverables before they went out to a client, which becomes the case very quickly, the quality started dropping off. Some clients left. And even when they were fine with the work, it kind of hurt my soul to see things going out that were not what they should have been. So we had a client who, and continue working with them today, National Academy of Sports Medicine,. We produced the courses that they sell. They sold 80 modules or 100 modules.

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