In games, you get a clear mechanistic decision procedure that tells you exactly how to apply the value system. Twitter for me is this remarkable example where there are all these possible values for communication, empathy, connection, information. And then Twitter gives you the scoring system that measures one thing, which is popularity. If you let it in and if you get thrilled by it, then what's going to happen is that you will have gotten game like pleasures in exchange for simplifying your communicative value system. So I'm worried about this thing that I'm calling value capture when your values get captured by clear institutional metrics. Instead of being engaged in something and figuring out whether it's worthwhile for you