11: Evidence Based Management - Changing What Is Measured
Agile for Humans with Ryan Ripley and Todd Miller
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Rethinking Metrics for Effective Outcomes
The chapter explores the impact of measurements on behavior and emphasizes the necessity of aligning metrics with desired results, drawing parallels between work metrics and personal goals. It highlights the dangers of fixating on irrelevant measurements and the challenges of transitioning to a more dynamic and goal-oriented measurement approach.
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