The Marketing Book Podcast cover image

180 Story Driven by Bernadette Jiwa

The Marketing Book Podcast

00:00

The Volks Wagon and Thetessle Misstep

Vaults wagon and tessle are two companies that have been caught up in a scandal. The company's internal narrative dictates the strategy of the company, says author Andrew Keen. A fledgling ogto maker can come along and make a dent in the market place with not the same resources as established car makers such as Volts wagon or av.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app