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Marketing and Machines: Strategy and tactics

The Marketing Week Podcast

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Are We Going to Have a More Automated Workforce?

Advertising and marketing experts discuss the rise of big data. They talk about how it can be used to improve efficiency, but also create biases. And they say we need a new set of rules that will ensure fairness in customer service. The full interview is available on CNN iReport at 10am ET/PT today.

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