It's In the Code Ep. 47: Staying on Brand
Straight White American Jesus
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The History of Church Branding in America
Daniel Miller: There's a deep implication of popular American Christianity in American capitalism. He says the idea of marketing and branding has taken purchase, not just in so-called cool kid churches. "I think you also still have a certain typology of American religion or American Christianity along different kinds of axes," he says.
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