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52 - Identifying True Intent | Demand Gen Live S1 x24

GTM Live

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The Best Indicator of Engagement in Facebook Ads

The north star, like we all agree, is the demo request. And you should see that move in a relatively quick fashion, like definitely within 90 days. It's tough when you have a bigger mix going on to really feel it initially. So i look at lite qualitative indicators. Like, is somebody like saying, this content is good, unorganic, you're goin to get a ton of engagement un linked in. Right now, like, we only have four thousand followers hand,. We get a pretty good amount of engagement with theright people on our company page. There's a lot of qualitative in indicators that can be good too.

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