2min chapter

The Rational Reminder Podcast cover image

Who are you, and who do you want to be? (EP.237)

The Rational Reminder Podcast

CHAPTER

Marketing and Decision Making - A Book Review

The book is using behavioral science and marketing, drive customer action and loyalty by prompting instinctive responses. Ben: "I've not read a lot of detailed books I'm marketing before" He says he decided to share it for a bunch of reasons including that listeners in business might find it interesting. The next few weeks we have people coming on to talk about decision making.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode