Validating Business Ideas for Success

Have you always wanted to be an entrepreneur but don’t have an idea for a business? Or have you been sitting on a business idea for years but have never gotten going with it?

Well, after listening to this podcast and by the end of this weekend, you can have a business started that could ultimately make you a million bucks.

Here to walk you through the process of becoming a near-overnight entrepreneur is Noah Kagan. Kagan is the founder of AppSumo, a software deals site, and half a dozen other multi-million-dollar businesses, as well as the author of Million Dollar Weekend: The Surprisingly Simple Way to Launch a 7-Figure Business in 48 Hours. Today on the show, Noah and I first discuss the two biggest obstacles that hold people back from starting a business and how to overcome them. We then turn to the practicalities of coming up with and vetting a business idea, how to find your first customers, and how to keep growing from there. Along the way, Noah and I share insights into how we turned AppSumo and Art of Manliness, respectively, from side hustles into rewarding careers.

Resources Related to the Podcast

• Noah’s previous appearance on the AoM Podcast: Episode #315 — The Power of Small Experiments to Supercharge Your Success
• AoM Article: The Company Man’s Guide to Starting a Side Hustle, Part I and Part II 
• AoM Article: Want to Start a Business? Consider These 5 Invaluable Lessons Before Diving In
• AoM Article: How to Start a Business with Limited Funds
• AoM Podcast #344: The Art of the Side Hustle
• AoM Article: Be Your Own Boss — 37 Side Hustle Ideas

Connect With Noah Kagan

• Million Dollar Weekend website
• Noah’s website
• Noah on X
• Noah on IG
• Noah on LinkedIn
• Noah on YouTube