2min chapter

The Pomp Podcast cover image

#1203 Ben Smith | Famous Journalist Reveals Media Secrets

The Pomp Podcast

CHAPTER

The Evolution of the Dress

CNN's John Sutter talks about how viral content is engineered. He says there are two kinds of people who make viral content: type A and type B. Buzzfeed in particular was full of people who were just good at the internet, they weren't hyper analytical but swam in those waters. But he thinks that for people who live on the internet and get great, you can also develop a passion for things like Donald Trump.

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