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The Nuanced Nature of ROI for B2B Teams
The first thing is put things in production as fast as possible, as cheaply as possible. Don't try to beat data sparsity before knowing if it's worthwhile. If you have a sophisticated organization where building your pipeline is directly easy, you can start with a simple model. But sometimes at day one in an organization, there's no model,. There's no blueprint, there'sNo template, start with something that doesn't require a mail and once you build the case that that thing is useful when maybe people click on it or people complain about it because it's not accurate, which means that people care.