EP10 (GUEST) – Jon Morgenstern, EVP Head of Investment at VaynerMedia, Why agencies have more opportunity than ever, Netflix’s disappointing ads decision, How creators will win in the next 5 years
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How to Navigate the Black Box of AI Ads
James: It's almost like your creative is in reality being built to game their AIs versus the end consumer. And so much of it is like the black box where you can't really validate. James: How do you navigate that? Because in a weird way, that's incentives, you know? No, it's a whole interesting point.
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