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259. From Segmentation to Personalization: The SciPlay Approach to Success

Deconstructor of Fun

CHAPTER

Balancing Metrics and Intuition in Social Casino Gaming

This chapter explores a multifaceted approach to success in the social casino gaming industry, emphasizing the integration of data analytics, community engagement, and developer intuition. It discusses the importance of adaptive strategies and user-centric monetization to foster long-term satisfaction and revenue generation.

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