If you're doing any kind of work, there's a reason. And the change can be something as simple as I want $4 more in my bank account in 10 minutes than I have now. The other thing that we're afraid of is that we don't want to make an assertion because we can't prove it. We are doing something that might not work. But creative work that works on changes can never be sure.
Seth Godin is a consistent player in the entrepreneurial space, influencing millions to embrace their inner-creative and best serve their audience. In today’s episode, we uncover how you can make that impact.
Seth Godin has had a huge influence over my career, so I’m excited to bring him on (again) to hear about his latest projects and new book ‘The Practice: Shipping Creative Work’. As my first guest on the podcast I did as a productivity parodist, there’s lots to catch up on.
This interview is full of countless gems, but what really stands out is being consistent with whatever it is that you want to achieve. In his own words, the toughest part is that “you have to show up, even if you don’t feel like it”.
Seth blogs daily. He’s been doing it for years now. He’s built a huge following with over a million readers, and is the author of over 19 books, including Purple Cow, Linchpin, and This Is Marketing. He’s also the founder of the altMBA and The Akimbo Workshops, which runs online seminars that have transformed the work of thousands of people.
Join our conversation as we explore indispensable tools, inbox zero, working with intent – and his 16ft cedar strip canoe.
Talking Points
Applying assertion to our work
Why Imposter Syndrome doesn’t go away
You don’t even need to meet your mentors
Seth’s daily boundaries
Impact of 2020 on his blogging
Seth’s attitude towards uncertainty
Defining good taste
What we actually mean by ‘hacking’
Seth’s relationship with ‘trap’ emails
The trap people fall into when chasing authenticity
Quote
“Know what your audience wants ten minutes before they do.”
Helpful Links
The Practice: Shipping Creative Work | Amazon
Episode 334: Endless Curiosity with Derek Sivers
Hyperfocus: How to Be More Productive in a World of Distraction | Amazon
The Productivity Project: Accomplishing More by Managing Your Time, Attention, and Energy | Amazon
‘How To Get Your Ideas To Spread’ TED Talk
Necessary Endings| Amazon
Ron Finley Teaches Gardening Masterclass
Freewrite
Inbox Zero: How to Stop Checking Email and Start Finishing It | Amazon
Glowforge
The Authentic Swing | Amazon
TrustYourself.com
Seths.blog
Want to discover some of the books mentioned on the podcast? Check out Scribd, my reading app of choice.
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