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#45, Nick Houldsworth, "If you are offered a seat on a rocketship, Just F*@kin Do It!"

Startup Theatre Podcast

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How Venn Created an Emotional Connection Between Customers and Us

I joined Ven because of the where, what you want video. Part of our early thinking around this was like, how do we create an emotional connection between our customers and us in a scalable way? We said, oh, we've got a customer who does a skydive school, can he give us 20 grand to go and shoot something? And then we were on a plane the next day, you know, took my camera,. And we just set it up and filmed ourselves. I think they got in front of the right people at the right time.

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