
The Future of Tequila with GALLO’s Britt West
VinePair Podcast
00:00
Exploring Tequila Soda and Ranch Water Strategies
Exploring the branding strategy and market trends for tequila soda and ranch water, focusing on the emergence of ready-to-drink products and the preferences of younger consumers for convenience and lower carbonation levels.
Play episode from 12:38
Transcript


