Nintendo Faces Tariffs, But Keeps Switch 2 Pricing Steady
NPC: Next Portable Console
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Nintendo's Pricing Strategy Amid Tariff Changes
This chapter examines the impact of increased tariffs on Nintendo's pricing strategy, particularly in relation to the production of its consoles in Vietnam. Despite tariff pressures, Nintendo maintains steady prices for the Switch 2 while implementing increases on accessories and older models. The discussion reveals strategic implications for Nintendo's market positioning and consumer demand, alongside speculations about future products and revisions.
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