Is There a Reducing of Friction?

i think the biggest thing has been, well, i'd say the lowering of friction in general is what people have really been interested in with technology. I want you just to start playing how important it is by with one click to amazon, yo. Domino starts ordering pet for you, whether you want it or not, if you open their ad th t have you right there. Am, yes, that's the big trend that i see in everything that i've the looking at tech things and trying to understand it that we've consumer tack things. It'll ar developed, but things are developed in differet ways. People might have anticipated so facebook is not really a place for communications