A long time ago, i had recorded a podcast about basically, how would you approach somebody like andy ifo if you wanted to work with them? And really, at the time, we thought, athis isn't up to our level of excellence. So so what i thought i'd do to day is share a little bit of the story about how we started working together. We just put our heads together and came up with some principles. The world rewards action. You have to take action. There's a lot of opportunity out there.