#31 - Calling out your profile lurkers, sending blank connections in a Linkedin and sales tool clinic (Morgan Ingram, JBarrows Consulting)
30 Minutes to President's Club | No-Nonsense Sales
00:00
How to Personalize Your Sales Engagement Tool
Morgan: I encourage everyone when you listen to this podcast episode to spend half a day to create all the templates of all the personas and the industries that you're going after. A template is a fully pre-written out email and a snippet is a couple of pre- written out sentences that you can insert into an existing message. Morgan: When you're looking to personalize at scale or whatever you're calling it over there, right? What you want to focus on is having snippets of value props, snippets of call to actions.
Play episode from 10:44
Transcript
