2min chapter

Founders cover image

#29 The HP Way: How Bill Hewlett and I Built Our Company

Founders

CHAPTER

Introduction

Steve Jobs' ego needs and personal drives led him to seek fulfillment by creating a legacy that would awe people. He wanted to be in the pantheon with Ed Woodland, Bill Hewitt, and David Packard. The best way to achieve all of this was to return to Apple and reclaim his kingdom.

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