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159. Why Lead Generation is a HORRIBLE Business Model

The Sweaty Startup

CHAPTER

Why I Hate Lead Generation

You don't wanto hear this, because it's not easy. No one is doing no one is building these service businesses because hou got a sweat. It's hard workto actually do the cleaning instead of just sell leads to cleaning companies. If you spend just as much money advertising and competing for employees as you do for customers, you'r rig to win. Every every company has a customer problem or an employee problem. You either have not enough customers, or not enough employees,. Or not enough systems. Most of these service businesses, they have employee problems, not customer problems.

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