6. Ethics in UX (feat. Maria Rosala, UX Specialist at NN/g)
NN/g UX Podcast
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Are You Keeping a Long-Term Perspective on the Design Process?
It can be so easy to get tunnel vision on the success of our designs. A lot of teams are relying on quantitative data or they're obsessed with metrics, and they design purely to improve those metrics. There isn't like one quick fix. You can't just hire a person and suddenly all these problems are gone. This is complex. The main requires continuous iteration and research and design"
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