176: Transforming Your Destination into an E-Commerce Platform with Mo Parikh
Destination Marketing Podcast
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What a Great Way to Distribute the Spend of a Tourist Throughout the Destination
Free passes to help support these local businesses, i see it is a really interesting form of visitor distribution. What a great way to help distribute those visitors throughout the destination by having them take advantage of these passes and make sure they're hitting even some of the less travelled portions of the destination. We are also releasing a rewards platform. Finally, now we can accrue points in cities based on different actions you take. And again, it's around this notion bcommerce, but not in the traditional sense of directidg commerce or amazon do comon buy something.
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