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E21: Jake Paul and Joey Levy of Betr on How to Build a $100 Billion Company

How I Invest with David Weisburd

CHAPTER

Marketing, Controversy, and Building a Brand

This chapter explores the role of marketing and controversy in building a successful brand, discussing influential figures attributing their success to psychedelic experiences and Jake Paul's underrated marketing genius. The conversation also highlights the alignment between controversy, boxing, and brand building.

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