Introduction

Tim Stider: We're going to live play the Google announcement of some of their product updates and more specifically their generative AI update on how bard is integrating into Google search. Ethan Brooks: This is the first time that Google's really done anything publicly to answer the question of like, how is AI going to affect search? And potentially, what does that mean for publishers and content marketers or stuff like that? Tim Stider: I think this video is even more prescient and important than I might have thought a couple of days ago,. But from what I've seen so far, even the most interesting AI tools that are answering questions for you still leave something to be desired.