2min chapter

Pattern Breakers cover image

Nancy Duarte: Why storytelling is vital to entrepreneurship

Pattern Breakers

CHAPTER

Presentation Software - It's Like a Prop

The most important thing is know who you're talking to and use the right medium to convey that message. The brain science shows that people cannot process a verbal stream and a visual stream at the same time. It's not supposed to communicate with dense work. They're not supposed to read while you talk. Your slide docs become like an emissary and can open doors, but you would never sit in front of you and have you be reading a slide on a laptop and be trying to have a conversation with me.

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