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16min chapter
S9 E5: The State of DPA: Why and How It’s Growing (with Dan Pantelo, Founder of Marpipe)
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Unlocking Dynamic Product Ads
This chapter focuses on the rising importance and effectiveness of Dynamic Product Ads (DPA) in digital marketing. The speakers share insights into how these ads can enhance branding and maximize return on ad spend while addressing common misconceptions. Through anecdotes and data, they highlight innovative strategies and technologies that can help businesses leverage DPAs for improved advertising performance.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode