Minimal Viable Product

Designing a minimal, lovable product to take to market is always a challenge. How much money do you spend up front into that project? It's quite a challenge when you think about a go to market strategy. And then how willingo you is the company and therefore the designer, is willing to pivot and make some o, minor, or maybe some civic, presegnificant changes in terms of what we're trying to achieve with our design process?" "I feel like that some kind ov been resonating a lot," he adds.