Trump’s Tech Bros: Can Tim Cook save Apple from the trade war?
FT Tech Tonic
00:00
Tim Cook's Balancing Act
This chapter explores Tim Cook's management strategies at Apple, particularly his reliance on Chinese manufacturing while facing political pressures from the U.S. government. It highlights the complexities of navigating relationships with political figures, including the Trump administration, and the challenges of diversifying Apple's supply chain amidst growing tariffs and trade tensions. The discussion reveals how Cook has strategically maintained Apple's profitability while addressing the significant risks associated with dependency on China for production.
Transcript
Play full episode
