Evolution of Champagne Perception and Market Demand

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The chapter delves into the changing perceptions of Champagne, shifting from a luxury brand to a serious investment choice for wine collectors due to factors like the COVID-19 pandemic. It discusses the rise of grower champagnes, focusing on artisanal production methods and unique qualities, attracting enthusiasts seeking a sense of place in their bubbly. The global market shift for Champagne, rising prices, and an upcoming auction to gauge collector interest in classic vintages are also highlighted.

No energy source has ever increased as fast as solar photovoltaics. The technology will transform humanity’s energy consumption–even when the sun doesn’t shine. Many people associate champagne with success but wine collectors often shun it. Now global sales are fizzing (10:51). And many chief executives are early birds, not night owls. Does it really pay to be up with the larks (18:32)?

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