How to Feel Significant (again?) | Seth Godin
Good Life Project
00:00
The Wheels Are Turning
When AI shows up and when other sorts of programming show up, what's going to happen is the make work kind of work will go from costing $10 an hour to zero. So once the jobs where people read a script are replaced by computers that read a script, companies that compete on this cannot differentiate themselves from each other. Once someone loses the race to the bottom, they either have to suffer in the basement or they can take a deep breath and say, no, our stuff cannot be compared to that stuff right next to it on the shelf which costs half as much.
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