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Gen Z is flocking to… Tumblr?

The Hustle Daily Show

CHAPTER

The Cozy Appeal of Tumblr for Gen Z

This chapter delves into why Gen Z is gravitating back to Tumblr, favoring its cozy aesthetic over the crowded, ad-heavy nature of other social media platforms. The discussion also addresses the challenges Tumblr faces in sustaining its model and monetizing user engagement without compromising user experience.

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