Is There a Geograpy of Ignorance?

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There's a geograpy of ignorance. Bright people are well educated. They're poorly educated. And an humorists deal with this very well. I remember j lenno, the comedian, used to do what he called jay walking. He would ask people, how many moons does the earth have? Does our galaxy call i am? It's also a candy bar mars? But a lot of people don't know a lot of things. So it's in other words, i developd whot i call agnometrics, the measurement of ignorance. Now there's lots of techniques for for studying ignorance and survey s you can do.

Yes, there is an -ology for that. Dr. Robert Proctor is a Stanford professor of the History of Science and co-edited the book “Agnotology: The Making & Unmaking of Ignorance,” having coined the word 30 years ago. We chat about everything from the true evils of tobacco marketing, to the sugar lobby, to racial injustice, horse vision, the psychology of the Flat Earther movement, which countries have the highest rates of climate denial, empathy, how to navigate difficult conversations and why it's critical to dismantle the systems of willful ignorance, starting locally.

Dr. Robert Proctor’s book, Agnotology

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