Why Your Personal Brand Matters More Virtually

A lot of things in the book were revelations for me, but also affirmations of things that i had been thinking but hadn't really been very well self articulated. You talk about how personal brands matter more when you're working virtually. I wonder if you cold talk about that and also remind folks the differece tween a personal brand and a reputation. Yes. A personal brand is really whatu say about yourself, and the reputation is what other people are saying about you.

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