The Next Big Thing

CNN's John Sutter shares his favorite pieces from the past year. This week, he talks about how to write a good email and why you should keep your muscles big. He also says that not everything that looks like a toy is going to be the next big thing.

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Episode notes

We’re very excited for this one. Part of our mission with Making Media is to highlight great content across the internet. Today, we’re starting with business essays and to bring some wisdom to the conversation, we enlisted one of our favorite writers, Packy McCormick. Hear us break down our most influential business essays, read them through the links in the shownotes, and let us know what you think on Twitter or hello@joincolossus.com. Enjoy!

For the full show notes, transcript, and links to the best content to learn more, check out the episode page here.

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Making Media is a property of Colossus, LLC. For more episodes of Making Media, visit joincolossus.com/episodes.

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Show Notes

(00:02:59) - [First question] - The Not Boring back story and what he learned from his time at Breather

(00:05:06) - Aggregation Theory by Ben Thompson

(00:09:42) - The Bus Ticket Theory of Genius by Paul Graham

(00:13:45) - Letter to a friend who may start a new investment platform by Graham Duncan

(00:17:05) - Positional Scarcity by Alex Danco

(00:22:23] - The Three Sides of Risk by Morgan Housel

(00:26:56) - Salary Negotiation by Patrick McKenzie

(00:31:47) - Sam Hinkie’s resignation letter

(00:37:10) - Increasing Returns and the New World of Business by W. Brian Arthur

(00:41:54) - 10 Tips on Writing by David Ogilvy

(00:44:46) - The next big thing will start out looking like a toy by Chris Dixon