The Rise and Fall of Blockbuster vs. Netflix

This chapter explores the strategic challenges faced by Blockbuster Video as it confronted the competition posed by Netflix's innovative subscription model. It examines Blockbuster's attempts to pivot its traditional rental business in response to changing market dynamics, including a failed partnership and various hybrid strategies that ultimately proved ineffective. The narrative reflects on the pivotal moments that led to Blockbuster's decline and highlights the critical technological advancements that shaped the future of home entertainment.