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ActivityPub and the End of Walled Gardens, with Evan Prodromou

Dot Social

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Advertising in the Fettiverse

This chapter discusses the role of advertising in the decentralized network of social media platforms based on the ActivityPub protocol known as the Fettiverse. The speakers highlight the challenges of consistent ad placement across platforms and anticipate the introduction of in-stream ads in the future, while also recognizing the potential for innovation in advertising within the Fettiverse.

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