5min chapter

The Knowledge Project with Shane Parrish cover image

#141 Kunal Shah: Core Human Motivations

The Knowledge Project with Shane Parrish

CHAPTER

Build It and They Will Come

Every single tet founder india has a hundred unicons. Indians are very good at cracking anx that existed, and creating an exam that does not exist. Most people spend close to six s their annual salary for their wedding. But zero unicorn start ups solving wedding problems. I have no clue about these things. Andte keep hearing this. People love to go to the indian weddings. K it's a known thing. We'll slurge on weddings, we'll splurge on medical events. Every indian family right now who have new kids are probably going to spend 200 times more than what our parents spent on education. The consumption is just not there. When you study these patterns

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