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Maximizing Retention: Tactics for Reducing Subscription Churn

The Unofficial Shopify Podcast

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What Makes a Good Customer Retention Strategy?

If your churn rate monthly isn't double digits you could have serious prop like product market fit problems because customers are just churning out left right and center a decent one is somewhere between three to five. A lot of brands find themselves in kind of the 5 to ten percent range but they're trying so hard to peddle to get their to to get growth a new customer acquisition to fix their churn rates, he says.

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