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Why Nice People Struggle with Money, with Dr. Sandra Matz, Professor at Columbia Business School

Afford Anything

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The Dual Nature of Big Data

This chapter examines the complex interplay between big data and human psychology, revealing both its potential benefits and ethical dilemmas. It highlights how algorithms can uncover personal traits through online behavior, often better than close relationships, and discusses surprising correlations between personality and financial management. The chapter emphasizes the importance of understanding individual motivations and autonomy in the age of data-driven decision-making.

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