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182. EXCLUSIVE TELL-ALL: Amy Porterfield Analyzes Her $7.5M Launch + Shares Detailed Pre-Launch Strategy

Cubicle to CEO

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Email Marketing

When you start filling up your public webinars for people who did not choose the boot camp, are you at that point remarketing only still to that group of let's say 55,000 unique people? We send one email to the entire list, but it's almost not necessary. There's very few people if they haven't shown up for six weeks in my pre launch, they're likely not interested. And then I want them once a year, I do this. So in it is my almost 50% of my revenue. It's scary. Like during Black Lives Matter, I wanted to respect what was going on. And we pulled back a lot of our stuff.

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